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Kia breaks ground for plant
West Point sees factory as a godsend


The Atlanta Journal-Constitution
Published on: 10/21/06

WEST POINT  There`s a sign in a front yard along the main drag here that sums up what many locals feel about Friday`s Kia Motors groundbreaking ceremony. It reads: "Thank You Jesus for Bringing Kia to Our Town."

After months of uncertainty about whether a bribery scandal in Korea would affect Kia`s plans, West Point on Friday let out a sigh of relief and at last celebrated Kia`s $1.2 billion investment here.

Louie Favorite/AJC
Mike Dobbs (left), Troup County manager, and Nick Woodson, LaGrange mayor pro tem, look over a display before the event.
 
Louie Favorite/AJC
Numerous political and business dignitaries manned shovels Friday for the groundbreaking of the new Kia plant in West Point.
 

Gov. Sonny Perdue and Hyundai Chairman Chung Mong-koo, the automotive tycoon who was jailed amid the Korean bribery case earlier this year, hosted a ceremonial groundbreaking at the factory`s future home, now a strip of cleared red dirt off I-85. Hyundai is the parent company of Kia Motors Corp.

The two VIPs exchanged commemorative plaques and shoveled ceremonial sand under a tent full of Korean executives and state and local officials at the West Point site. Perdue called Kia "the largest, single economic development announcement in the history of our state. It is a big deal."

But West Point, the tiny town on the Alabama line, may have the most to gain from Kia`s plant, which will bring 2,500 direct and 2,000 supplier jobs when it opens in 2009.

Kia will remake the economy in west Georgia, which for years relied on textiles but now will perform high-tech work for the 21st century, Perdue said.

West Point has seen many local textile plants idled and thousands of reliable jobs shipped overseas, said Drew Ferguson, president of a local bank and chairman of the town`s development authority. But Kia has given the town some new hope, he said.

"Now we`re moving into a new manufacturing era in this region," Ferguson said. "Our community has suffered a long time."

Ferguson was instrumental in getting some 30 landowners to sell their property to the state for the Kia site. Many of those property owners were at Friday`s ceremony.

One former owner, Eddie Striblin, said he decided to sell his family`s home of 18 years because of the plant`s importance to the community

"It`s bittersweet in a way. We left a lot of memories," Striblin said. "I wanted my grandchildren to live here, but hopefully there will be jobs for them, which is more important."

Donald Gilliam, the vice mayor of West Point, said Kia will restore West Point as a thriving community.

So many young people left town because they couldn`t find a job, he said. "Now we can provide jobs for our children, and they can come back now."

Kia President Chung Eui-sun said after the ceremony that Friday was a great day for his company.

"This is our first plant in the U.S., and with Hyundai together we`re increasing market share" in North America, he said.

Hyundai has a new car and SUV plant in Montgomery. The younger Chung would not say which models Kia`s West Point plant will build. That is still being determined, he said.

The 68-year-old elder Chung was frail and moved slowly as he took the podium and addressed the crowd Friday. He entered the tent leading a Georgia state trooper and a cadre of Korean subordinates in dark suits.

Today`s ceremony had been in doubt for months after the Korean scandal engulfed both Chungs and other executives at Kia and Hyundai.

The event had been scheduled for April and reset for May, but both dates had to be scrapped as Chairman Chung spent time in jail and then a Korean hospital.

Georgia officials said the event should assure critics that Kia will be open by 2009.

"I hope this sends the message to those that thought otherwise that Kia is on the ground in Georgia, and the investment is real," Craig Lesser, commissioner of Georgia`s Department of Economic Development, said Thursday.

To win the plant, Georgia promised Kia about $400 million in incentives  including half the cost of Friday`s ceremony. Officials weren`t sure yet how much the ceremony would cost the state.

Despite the large package of incentives, Georgia is having to fight to win all the benefits Kia will bring.

Alabama is just blocks from West Point`s downtown, and state officials there are wooing suppliers to locate in their state and to employ their residents.

Alabama Gov. Bob Riley announced late Thursday that Alabama had landed a third Kia supplier, which is locating in Opelika, Ala., and will create 170 jobs.

"We`ve made no secret of the fact that we were going to compete hard for Kia suppliers," Riley said. "We have been and we will continue to."

Riley also announced Thursday that he is sending a delegation back to South Korea in mid-November to follow up with potential Kia suppliers. Riley led a delegation to South Korea in July.

The Associated Press contributed to this article.

 

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Kia Motors announces plans to build its first U.S. manufacturing plant in West Point, Georgia 2006-03-13 1357
 


- Korean automaker investing $1.2 billion
- Plant will employ 2,500 workers
- Kia targets 800,000 annual North American sales by 2010


(SEOUL) March 13, 2006 -- Kia Motors Corporation (KMC) today announced plans to construct a $1.2 billion automotive assembly and manufacturing plant in West Point, Troup County, Georgia at a ceremony attended by KMC President and CEO Euisun Chung and Gov. Sonny Perdue in Seoul. The facility will be Kias first manufacturing plant in the U.S and will begin production in 2009.

The manufacturing facility is expected to produce 300,000 vehicles per year at maximum capacity and will be built on 2,200 acres. The plant will employ approximately 2,500 local workers, while 5-6 suppliers are expected to set up operations in Troup County and the surrounding areas, thereby resulting in the creation of an additional 2,000 jobs.

Kia Motors has entered an aggressive growth phase in the U.S and the decision by KMC to build a manufacturing facility in West Point, Troup County, Georgia is the latest example of the companys commitment to the marketplace, said Euisun Chung, President and CEO, Kia Motors Corporation. Kia has made tremendous investments in design and engineering to better meet the needs and desires of American consumers, and this new plant will produce high quality, well-styled vehicles with the safety features and affordability that customers expect from Kia.

Construction is currently underway on an $87 million U.S corporate campus in Irvine, Calif. that is expected to open in December 2006, and will include a 6,039 square-meter (65,000 square-foot) design center. In total, Kia Motors has invested more than $300 million in the United States over the last four years, including a state-of-the-art research and development center in Ann Arbor, Mich.; a custom-built vehicle proving grounds in Mojave, Calif.; and the largest automotive design studio in California, which is shared with Hyundai Motor America.

Since coming to market in the United States, Kia has expanded to a full product line of vehicles and enjoyed 12 years of consecutive sales records, including 275,871 vehicles in 2005. Most recently, Kia Motors America (KMA) posted record sales for the month of February 2006, and is 3.2-percent ahead of its record setting 2005 sales pace.

Kia expects its North American sales (US and Canada) to climb by 15% to 350,000 units in 2006, and further grow to 800,000 units by 2010.

Kia Motors Corporation (www.kiamotors.com or www.kia.com) -- one of the fastest growing automakers in the world -- was founded in 1944 and is Koreas oldest manufacturer of motor vehicles. As part of the Hyundai-Kia Automotive Group, Kia aims to become one of the worlds premier automotive brands. Kias 12 manufacturing and assembly operations in 7 countries produce more than 1.1 million vehicles a year that are sold and serviced through a network of distributors and dealers covering 160 countries. Kia today has over 32,500 employees and annual revenues of almost $16 billion. It is the major sponsor of the Australian Tennis Open and an official worldwide sponsor of the Davis Cup. From 2007 to 2014, Kia will be an official automotive partner of FIFA -- the governing body of the FIFA World Cup. Kia Motors Corporations brand slogan -- The Power to Surprise -- represents the companys global commitment to surpassing customer expectations through continuous automotive innovation.

 

 

 

 

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